Keyword Index

A

  • Advertising Campaigns Smart Data management platform tools and their role in the success of advertising campaigns [Volume 2024, Issue 86, 2024, Pages 33-78]
  • AL Arab The Image of Arab in foreign broadcast programs: [Volume 2024, Issue 87, 2024, Pages 359-388]
  • Applications of Artificial Intelligence The relationship between artificial intelligence applications and the economics of the media profession and industry [Volume 2024, Issue 86, 2024, Pages 527-561]
  • Arab Personality The Image of Arab in foreign broadcast programs: [Volume 2024, Issue 87, 2024, Pages 359-388]
  • Artificial Intelligence Technologies Communicator's attitudes towards employing artificial intelligence techniques in digital news platforms "a field study" [Volume 2024, Issue 86, 2024, Pages 309-361]

B

  • Big Data Smart Data management platform tools and their role in the success of advertising campaigns [Volume 2024, Issue 86, 2024, Pages 33-78]

C

  • Charlie Rose The Image of Arab in foreign broadcast programs: [Volume 2024, Issue 87, 2024, Pages 359-388]
  • Citizen Journalism The emotional effects resulting from circulating disaster news through citizen journalism on social media sites [Volume 2024, Issue 86, 2024, Pages 333-378]
  • Citizen Journalism Ethical and Professional Dimensions of Citizen Journalism and Its Relationship to Digital Citizenship: [Volume 2024, Issue 86, 2024, Pages 379-399]
  • Communicator's attitudes Communicator's attitudes towards employing artificial intelligence techniques in digital news platforms "a field study" [Volume 2024, Issue 86, 2024, Pages 309-361]
  • Community crisis The Impact of societal crises on corporate social responsibility programs: [Volume 2024, Issue 86, 2024, Pages 501-526]
  • Corona virus The Impact of societal crises on corporate social responsibility programs: [Volume 2024, Issue 86, 2024, Pages 501-526]
  • Corporate social responsibility- internal communication Internal stakeholder contribution to CSR in Kuwaiti organizations: [Volume 2024, Issue 87, 2024, Pages 29-62]

D

  • Data management platforms Smart Data management platform tools and their role in the success of advertising campaigns [Volume 2024, Issue 86, 2024, Pages 33-78]
  • Desk editors Central desk editors’ perception in traditional and digital Egyptian media of journalistic jobs and standards and their reflection on their professional performance. [Volume 2024, Issue 86, 2024, Pages 243-307]
  • Digital Citizen Ethical and Professional Dimensions of Citizen Journalism and Its Relationship to Digital Citizenship: [Volume 2024, Issue 86, 2024, Pages 379-399]
  • Digital drama Exposure to dramatic content via digital platforms and its reflection on the value and behavioral patterns among a sample of Egyptian youth : [Volume 2024, Issue 87, 2024, Pages 289-321]
  • Digital Journalism Ethical and Professional Dimensions of Citizen Journalism and Its Relationship to Digital Citizenship: [Volume 2024, Issue 86, 2024, Pages 379-399]
  • Digital Media How Israel employs digital media in its public diplomacy targeting Arabs:- [Volume 2024, Issue 86, 2024, Pages 211-242]

E

  • Economic crisis Youth seeking economic information from social networking sites and its relationship to their attitudes towards government performance in Egypt [Volume 2024, Issue 86, 2024, Pages 495-553]
  • Educational media specialist Educational media specialist and Employment extent for digital media education skills in facing the dangers of fifth generation war [Volume 2024, Issue 86, 2024, Pages 555-615]
  • Egyptian government television channels The professional impact of employing artificial intelligence techniques on the performance of employees in Egyptian government and private television channels [Volume 2024, Issue 86, 2024, Pages 221-285]
  • Egyptian newspaper websites Professional elites evaluate the effectiveness of video news broadcasts on Egyptian newspaper websites to enhance the public’s understanding of the content [Volume 2024, Issue 87, 2024, Pages 77-146]
  • Egyptian youth Exposure to dramatic content via digital platforms and its reflection on the value and behavioral patterns among a sample of Egyptian youth : [Volume 2024, Issue 87, 2024, Pages 289-321]
  • Electronic Installment Systems "The use of electronic installment applications by the Egyptian public and its effects on the national economy." [Volume 2024, Issue 86, 2024, Pages 287-331]
  • Electronic marketing Persuasive strategies used in e-marketing applications [Volume 2024, Issue 86, 2024, Pages 443-494]
  • Emotions Methods of Twitter Users' Interaction in Saudi Arabia Toward Entertainment and Serious Issues: [Volume 2024, Issue 86, 2024, Pages 619-649]
  • Entertainment Issues Methods of Twitter Users' Interaction in Saudi Arabia Toward Entertainment and Serious Issues: [Volume 2024, Issue 86, 2024, Pages 619-649]
  • Entertainment value The impact of marketing communications via augmented reality applications on the public's attitudes toward the product and its purchasing intentions: [Volume 2024, Issue 86, 2024, Pages 1-38]
  • Entrepreneurial Journalism - Thmanyah - Kingdom of Saudi Arabia - Saudi Media University Students' Perception of Entrepreneurial Journalism in Saudi Arabia: [Volume 2024, Issue 87, 2024, Pages 147-197]
  • Ethical Codes Television newsroom editors' inclinations: Towards the ethics of employing artificial intelligence techniques in creating news content [Volume 2024, Issue 86, 2024, Pages 167-209]
  • Ethical Transgressions Ethics of advertising in Egyptian children's channels : [Volume 2024, Issue 87, 2024, Pages 1-75]
  • Ethics Of Advertising Ethics of advertising in Egyptian children's channels : [Volume 2024, Issue 87, 2024, Pages 1-75]

F

  • Fear of technology.   The impact of marketing communications via augmented reality applications on the public's attitudes toward the product and its purchasing intentions: [Volume 2024, Issue 86, 2024, Pages 1-38]
  • Fenjan University Students' Perception of Entrepreneurial Journalism in Saudi Arabia: [Volume 2024, Issue 87, 2024, Pages 147-197]
  • Film production The Role of Cinema in a Post-Oil Saudi Economy: [Volume 2024, Issue 87, 2024, Pages 1-28]
  • Frameworks for Treatment Websites  Frameworks for treatment international news websites for the Economic Repercussions of the Russian-Ukrainian war [Volume 2024, Issue 86, 2024, Pages 39-80]

G

I

  • Integated quality Professional competence requirements for public relations practitioners in light of digital citizenship and its impact on achieving integrated quality: [Volume 2024, Issue 87, 2024, Pages 199-256]

L

M

  • Media Richness Persuasive strategies used in e-marketing applications [Volume 2024, Issue 86, 2024, Pages 443-494]
  • Moral and Social Values Saudi youth’s attitudes towards social platform influencers and their impact on their value system: [Volume 2024, Issue 86, 2024, Pages 103-154]

N

  • National Identity Arab youth's use of social networking sites and its relationship to building their national identity [Volume 2024, Issue 87, 2024, Pages 323-358]
  • News Channels Television newsroom editors' inclinations: Towards the ethics of employing artificial intelligence techniques in creating news content [Volume 2024, Issue 86, 2024, Pages 167-209]
  • Newsrooms Television newsroom editors' inclinations: Towards the ethics of employing artificial intelligence techniques in creating news content [Volume 2024, Issue 86, 2024, Pages 167-209]
  • New technologies Media treatment of the global economic crisis in international news sites in light of the use of digital rhetoric: a comparative analytical study [Volume 2024, Issue 86, 2024, Pages 401-464]

O

  • Organizational culture The effect of organizational culture on the production of the public relations to the press release [Volume 2024, Issue 86, 2024, Pages 465-500]

P

  • Perceived ease of use The impact of marketing communications via augmented reality applications on the public's attitudes toward the product and its purchasing intentions: [Volume 2024, Issue 86, 2024, Pages 1-38]
  • Platform (X) Methods of Twitter Users' Interaction in Saudi Arabia Toward Entertainment and Serious Issues: [Volume 2024, Issue 86, 2024, Pages 619-649]
  • Press releases The effect of organizational culture on the production of the public relations to the press release [Volume 2024, Issue 86, 2024, Pages 465-500]
  • Professionalism Professional competence requirements for public relations practitioners in light of digital citizenship and its impact on achieving integrated quality: [Volume 2024, Issue 87, 2024, Pages 199-256]
  • PR organizations The effect of organizational culture on the production of the public relations to the press release [Volume 2024, Issue 86, 2024, Pages 465-500]
  • Public relations practitioners Professional competence requirements for public relations practitioners in light of digital citizenship and its impact on achieving integrated quality: [Volume 2024, Issue 87, 2024, Pages 199-256]
  • Purchasing Behavior The exposure of Egyptian youth to campaigns to boycott foreign brands on social media and its impact on their attitudes towards buying and supporting local industries [Volume 2024, Issue 86, 2024, Pages 155-219]
  • Purchasing Behavior The use of augmented reality in brand marketing and its relationship to purchasing behaviorfor a sample of consumers in Dubai [Volume 2024, Issue 87, 2024, Pages 257-288]
  • Purchasing Intention The impact of marketing communications via augmented reality applications on the public's attitudes toward the product and its purchasing intentions: [Volume 2024, Issue 86, 2024, Pages 1-38]

R

  • Real Time The Relationship Between the exposing to News Coverage of the Palestinian Situation on Social Media and Psychological Resilience Among University Students [Volume 2024, Issue 86, 2024, Pages 563-591]
  • Responsive web design - Ease of use - Visual rhetoric Media treatment of the global economic crisis in international news sites in light of the use of digital rhetoric: a comparative analytical study [Volume 2024, Issue 86, 2024, Pages 401-464]

S

  • Saudi cinema The Role of Cinema in a Post-Oil Saudi Economy: [Volume 2024, Issue 87, 2024, Pages 1-28]
  • Serious Issues Methods of Twitter Users' Interaction in Saudi Arabia Toward Entertainment and Serious Issues: [Volume 2024, Issue 86, 2024, Pages 619-649]
  • Short video applications The Egyptian public's use of short video applications through social networking sites and its relationship to their social liberation: [Volume 2024, Issue 86, 2024, Pages 79-166]
  • Social Media Networks The exposure of Egyptian youth to campaigns to boycott foreign brands on social media and its impact on their attitudes towards buying and supporting local industries [Volume 2024, Issue 86, 2024, Pages 155-219]
  • Social Media - Privacy Students' Perception of Social Media Privacy in UAE: [Volume 2024, Issue 87, 2024, Pages 63-97]
  • Social platform Influencers Saudi youth’s attitudes towards social platform influencers and their impact on their value system: [Volume 2024, Issue 86, 2024, Pages 103-154]

T

  • Telepresence The impact of marketing communications via augmented reality applications on the public's attitudes toward the product and its purchasing intentions: [Volume 2024, Issue 86, 2024, Pages 1-38]
  • Television Advertisements Ethics of advertising in Egyptian children's channels : [Volume 2024, Issue 87, 2024, Pages 1-75]
  • The economics of the government Youth seeking economic information from social networking sites and its relationship to their attitudes towards government performance in Egypt [Volume 2024, Issue 86, 2024, Pages 495-553]
  • The Russian-Ukrainian War- Oil crisis- Global food crisis Frameworks for treatment international news websites for the Economic Repercussions of the Russian-Ukrainian war [Volume 2024, Issue 86, 2024, Pages 39-80]
  • The Technology Acceptance Model "The use of electronic installment applications by the Egyptian public and its effects on the national economy." [Volume 2024, Issue 86, 2024, Pages 287-331]
  • Third Person Influence Theory The Egyptian public's use of short video applications through social networking sites and its relationship to their social liberation: [Volume 2024, Issue 86, 2024, Pages 79-166]
  • Trend Saudi youth’s attitudes towards social platform influencers and their impact on their value system: [Volume 2024, Issue 86, 2024, Pages 103-154]

U

  • Uses and Effects "The use of electronic installment applications by the Egyptian public and its effects on the national economy." [Volume 2024, Issue 86, 2024, Pages 287-331]

V

  • Value system Saudi youth’s attitudes towards social platform influencers and their impact on their value system: [Volume 2024, Issue 86, 2024, Pages 103-154]
  • Video news bulletins Professional elites evaluate the effectiveness of video news broadcasts on Egyptian newspaper websites to enhance the public’s understanding of the content [Volume 2024, Issue 87, 2024, Pages 77-146]

Y

  • Youth Arab youth's use of social networking sites and its relationship to building their national identity [Volume 2024, Issue 87, 2024, Pages 323-358]