the index

Pages 1-3

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the editorial

Pages 1-3

wessam Nasr

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The hostility of media coverage of national projects and its relationship to the presumed influence on others and corrective actions

Pages 1-45

Amira Samir Taha

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Persuasive rhetorical strategies for the issue of climate change in news sites

Pages 47-88

Asmaa Muhammad Mustafa

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Social comparisons on social media: how the use of social media by Egyptian woman impacts her body image and Self Esteem.

Pages 89-159

Walid Muhammad Al-Hadi Awad

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Attitudes of people of determination towards the use of artificial intelligence techniques in developin their communication skills, Chat GPT technology as a model.

Pages 161-191

Marwa Al-Saeed Al-Sayed; Aya Salah Al-Adawi

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Technological Determinism and Semiology Of Augmented Reality(AR)and Virtual Reality(AR) in Marketing Public Relations (MPR)

Pages 193-243

Ghada Saif Thabet

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Ethnocentric Tendencies of Consumers towards Domestic Products and their Relationship with Social Identity:

Pages 245-294

Enas Abdel Hamid Al-Kharibi

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Factors influencing corporate sustainability disclosure on websites

Pages 295-350

Hind Muhammad Ali

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“Young people's attitudes towards the contents of crime published through the new media and their cognitive and behavioral effects on them”

Pages 351-394

Shaima Muhammad Metwally

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Measuring the factors affecting on the level of media literacy among students at Sultan Qaboos University:

Pages 395-425

Faten bin Lagha; Alia Ali Nassar

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The relationship between Egyptian’s consumption of social media – based short videos and the perception of the spread of rumors in reality

Pages 427-488

Engy Bahjat Jamal Labib

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Attitudes of faculty members in Egyptian universities towards the use of digital technology in the educational process

Pages 489-523

Mona Samir Mohamed Mohamed

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The Egyptian public's use of short videos (Reels) on social networking sites and the gratifications achieved from them

Pages 525-577

Souad Muhammad Badir Muhammad

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Research Recent Trends of Electronic-Word of-Mouth (EWOM) from 2017 to 2022: A Meta-Analysis Study

Pages 579-654

Abdel Basit Hashem Ahmed Mahmoud

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Interactivity in the electronic press and its impact on the readability of the paper press :

Pages 2037-2062

Hanaa Elsaid

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