Assessing the Influence of Doctor-Selection Applications on Egyptian Patient Decision-Making and Healthcare Choices

Document Type : Original Article

Authors

1 Associate Professor of Journalism, Faculty of Mass Communication, Ahram Canadian University

2 Television and Radio Assistant Lecturer, Faculty of Mass Communication, Ahram Canadian University

3 Advertising and PR Assistant Lecturer, Faculty of Mass Communication, Ahram Canadian University

4 Journalism Assistant Lecturer, Faculty of Mass Communication, Ahram Canadian University

5 Student

6 student

Abstract

This study explores the impact of doctor-selection applications on patient decision-making and healthcare choices in Egypt. Through a survey, the research examines how app features, such as user reviews, ratings, and ease of use, influence healthcare decisions. The findings indicate that Veezeta is the most popular app, with the majority of users engaging with it 1-3 times. Key features such as doctor reviews, reservations, and transparency were highly valued by participants. While most users felt empowered by these apps, challenges such as limited doctor availability, inaccurate information, and usability issues were identified. Payment options were generally satisfactory, although some participants experienced difficulties with processing and refunds. The study reveals that doctor-selection applications significantly enhance healthcare access by empowering patients to make informed choices. However, disparities in digital literacy and technology access remain barriers for certain populations. The research concludes that these applications offer a promising tool for improving patient engagement and decision-making, though there is a need for further improvements in app accuracy, features, and accessibility to ensure broader adoption and satisfaction.

Keywords

Files

Share

How to cite

Statistics