The framing strategies of presidential initiatives on Egyptian electronic press websites: Applying on decent life initiative.

Document Type : Original Article

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Professor in the Department of Journalism, Faculty of Mass Communication, Cairo University

Abstract

The study aims to: "Monitor and analyze the the news frams of presidential initiatives, applying on “decent life initiative” on Egyptian electronic press websites , and also tries to explore the effect of types of electronic website ownership on types of news frames salient in news and news reports published .
  Through a quantitative and qualitative analysis of a sample of News and news reports amounted to (1931) published during a period starting from 15 of July to 31 of December 2021, on three Egyptian websites representing the different trends of the press: Al-Ahram Gate as a national website – Alwafd as a partisan website – and  Al-Masry Al-Youm as a private website .
The study uses News Framing theory as theoretical approach.  
The results of the study revealed that there is a statisticaly significant relationship between the types of ownership of the electronic websites under study and types of news frames salient in news and news reports, the results of the study also revealed the rates of publishing news and news reports of the initiative increased on the Al-Masry Al-Youm, followed by Al-Ahram Gate more than ALwafd gate.    
 

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