The impact of media coverage of the National Water Resources Plan on official pages through social networking sites on the public's evaluation of government performance

Document Type : Original Article

Author

Lecturer, Radio and Television Department, Faculty of Mass Communication - Cairo University.

Abstract

This study examines the impact that  the media coverage of the water procedures and projects included in the National Plan for Water Resources Management 2037 on official pages through social networking sites can have on the public’s evaluation of the government’s performance in general and towards the water issue in particular, within the framework of the  theory of  Cognitive Priming .
This study belongs to the descriptive studies that depend on the survey method, which icludes a field study applied to purposive sample from the Egyptian public in Cairo governorate , by (233) respondents from 18 years and over  who follow the official pages under study, by relying  on The questionnaire sheet, which has been applied  by  an electronic survey using (Google forms) to get the answers from the respondents.
The results of the study concluded that (the official page of the Egyptian Council of Ministers) appeared in the first order of the official pages that the respondents prefer to follow, It also found that the level of public interest in following up the water issue in the official pages ranged from high to medium to low. In addition, there is a weak correlation between the exposure to the official pages of the study sample and the evaluation of the government's performance towards the water issue
 

Keywords

The Egyptian Journal of Media Research
Volume 2022, Issue 80 - Serial Number 80
Second part- third volume
July 2022
Pages 1189-1236

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