Jordanian university professors' use of the (YouTube) website and the benefits achieved from it:

Document Type : Original Article

Authors

1 Head of the Public Relations and Advertising Department at the Faculty of Mass Communication - Yarmouk University

2 Head of the Journalism Department at the Faculty of Mass Communication - Yarmouk University

3 Researcher in the Department of Journalism, Faculty of Mass Communication - Yarmouk University

Abstract

The study is concerned with researching the uses of Jordanian university professors for social media
Social media, specifically video sharing sites (YouTube), given that it is one of the most important sites,
Every day an increasing number of users are witnessing, and accordingly, the research problem is determined in monitoring
A description and analysis of Jordanian university professors' use of the (YouTube) website and their motives
Their use of it, and the gratifications achieved as a result of this use, in light
A set of variables includes gender, marital status, age, and college

Keywords